[МЭБИК]Профессиональный английский язык.Обязательные задания МЭБИК (Текст 2)

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Текст 2.

TEXT CAREERS IN TOURISM

Like most service industries, tourism is labour-intensive; that is, it employs a high proportion of people in comparison to the number that it serves. The range of jobs is also very wide, from unskilled, like a dish washer in a restaurant, to semi-skilled, like a waiter or a chambermaid, to skilled, like a travel agent or a tour operator. In addition, tourism generates many jobs that are not usually considered to be within the industry itself—jobs in construction, manufacturing, and merchandising.

A majority of the jobs in tourism have one common feature: contact with the public including both the positive and negative aspects of dealing with ordinary human beings. Anyone who has chosen a career in tourism should enjoy working with people and be tolerant, especially since the irritations of travel can bring out the worst qualities in some people.

In many jobs in which it is necessary to deal with the public, language skill is necessary or desirable. People who hold jobs of this kind include travel agency employees, ticket and reservations agents, airline flight personnel, front-desk employees in hotels, tour conductors or guides, waiters, barmen and so forth. (The degree of language skill may vary from using special terms in catering service jobs to speaking fluently among travel agents and tour guides. The degree of language skill may vary according to the location of the job.

The tourist industry differs from many others as it employs more women than other kinds of business. Indeed, women are found at all levels. Many successful travel agents are women who have established independent enterprises after gaining experience elsewhere in the industry. There are many different ways to acquire the necessary experience. Some agents begin as clerical workers or secretaries in travel agencies or in transportation companies. Particular jobs that provide useful knowledge include those of ticket agent and reservations agent for the airlines.

In addition to dealing with the public, the travel agent must deal with people who work for the other components in the industry. One of the most important aspects of the job is keeping informed about the highlycomplex pricing policies of airlines and the resort hotels

The people who write about travelalso receive lavish treatment from the tourist industry. There are relatively few travel writers, but they fill an important place in publicizing the industry. Some of them work full-time for magazines or newspapers. Others are free-lancers: they work for themselves and sell their articles to any publication that is interested in them. There is also a small industry involved in writing and publishing travel guidebooks.

The tour operators work much more within the framework of ordinary, corporate practice than the small retail agencies do. Companies like Cook and American Express employ people in nearly all phases of tourism, ranging from the jobs that would be found in a retail travel agency to those that deal with package tours or establishing overall policy for the companies. They also employ a large staff to work on advertising and publicity.

VOCABULARY LIST

1. Labour-intensive трудоемкий, создающий большое количество рабочих мест 2. In comparison to 

посравнениюс; syn. as compared with 3. Skilled 

квалифицированный; skilledjob/ unskilledjob/ semi-skilledjobквалифицированный труд / неквалифицированный труд / мало квалифицированный труд 4. Chambermaid горничная в гостинице 5. To generate 

порождать, производить,

генерировать 6. Tolerant 

терпимый; syn. patient терпеливый 7. To contact with 

соприкасатьсяс, работатьс;  

syn. to work with, to communicate with

8.To deal with the public 

работатьслюдьми; syn. to work with the public 9. To hold a job 

иметьпрофессию, заниматьдолжность; syn. to have a position,

to work as 10. Toemploy 

нанимать на работу,

предоставлять работу; employerпредприниматель, работодатель; employeeслужащий, работающий по найму; travelagencyemployee / front-deskemployee) служащий тур агентства; employableтрудоспособный 11. Agent 

агент; ticketagent/ reservationagentагент по продаже билетов/ агент по резервированию 12. Guide 

гид; tourguide/ sightseeingguide

руководитель тура / экскурсовод

руководитель; synconductor

13. Personnel 

персонал, личный состав, кадры штат сотрудников; syn. staff;

personnelmanagementруководство кадрами 14. To gain experience 

1) приобрести опыт по данной специальности; 

2) компетенция; знание дела; syn .expertise

15. To acquire 

приобретать, достигать чего-либо, овладевать какими-либо навыками; toacquireknowledge 16. Treatment 

вознаграждение; syn.fee; lavishtreatmentщедрое вознаграждение 17. Free-lancers 

журналист не связанный с определенной редакцией; syn.toworkforthemselves 18. Package tour готовый (комплексный) тур 19. To establish 

устанавливать; toestablishoverallpolicyустанавливать генеральную политику 20. To perform the work 

выполнитьработу; syn. to do the work, to carry out the work, to fulfill the work, to execute the work, to accomplish the work 21.To relate (to, with) 

устанавливать связь, определять соотношение 22. Promotion продвижение 23. To be involved with быть вовлеченным в 24. To gather 

собирать;to gather statisticsсобирать данные 25. To work out 

вырабатывать; toworkoutsystem

выработать систему

26. To increase 

увеличивать; toincreasetheaccuracyувеличивать точность данных 27. To be concerned with smth.

касаться, иметь отношение; tobeconcernedwithplanningиметь отношение к планированию 28. Facilities 

оборудование, приспособление, возможности, благоприятные условия; existingfacilitiesсуществующие возможности 29. To be in charge of smth. 

отвечать за что-либо, руково-дить; syn.toberesponsiblefor 30. Reluctant 

делающий что-либо с неохотой, вынужденный что-либо делать 31. To supervise наблюдать, руководить 32. To keep up with 

следить за новейшими достижениями, не отставать от современных тенденций 33. A fee 

плата, гонорар, вознаграждение;onafeebasisна платной основе 34. To accompany a group сопровождать группу 35.A rack 

стеллажи, полки, стойки; a rack of brochures стеллажисброшюрами 36. Wholesaler оптовый торговец 37. One-stop convenience все виды услуг в одном месте 38. Inducements побуждение, побуждающий мотив 39. To handle reservations забронировать 40. To be equipped with быть оснащенным чем-либо 41. To permit 

позволять, давать возможность, разрешать; syn. toallow; topermitaccesstosmth.

разрешить доступ к чему-либо

42. The pleasures and pains радости и неприятности 43.To please the customer доставлять удовольствие клиенту 44. The bargain сделка, выгодная покупка 45. Information 

информация;accurateinformation/

reliableinformationточная информация, надежная информация

46. To be alert быть бдительным 47. Tour guide 

гид—экскурсовод; syn. leader, manager, director or (US only) escort 48. Image 

имидж; toprojecttheimageсоставлять имидж, делать имидж 49.To provide commentary обеспечить комментарием, необходимым материалом 50. To reconfirm 

подтвердитьзаново; to reconfirm accommodation/ to reconfirm activity arrangements 51.To sort out the problems 

улаживать, утрясатьпроблемы; syn. to solve the problem  

52. An order 

задача, порядок, ордер, заказ; syn. task; a tall order труднаязадача; syn. a difficult task 53. The career ladder карьерная лестница  

Ex.1.Найдитеследующиевыражениявтексте.Прочитайтепредложенияснимииписьменнопереведите:

(1) to make/have contact with, (2) to deal with, (3) to hold a job, (4) travel agency employee, (5) ticket agent, (6) tour guide, (7) personnel management, (8) to work out a system, (9) to gather statistics, (10) to increase the accuracy, (11) to be concerned with planning, (12) one –stop convenience.

Ex. 2. Подберите по смыслу слова из 1 колонки ко 2:

language                                          bureau

to choose                                         statistics

to deal with                                      firms

tourist                                               a career

travel                                                public

consulting                                         guide

sightseeingskill

Ex.3. Найдите ответы в тексте на следующие вопросы:

1. Why is tourism labour-intensive?
2. What is the range of jobs in tourism?
3. What common feature do a majority of the jobs in tourism have?
4. What personal characteristics should a specialist in tourism have?
5. Is language skill necessary or desirable?
6. People in what professions should know the foreign language?
7. In what way does the tourist industry differ from many others?
8. Describe different ways to acquire the necessary experience?
9. Describe the duties of the travel agent.
10. How do tour operators work?
11. What are official and semi-official tourist bureaus busy with?
12. Why are consultants called in?
13. Who does the most distinctive and difficult job in the entire industry belong to?
14. What does the sightseeing guide do?